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	<title>Skyler Corbett &#187; gizmodo</title>
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		<title>The M Dot Web</title>
		<link>http://www.skycorbett.com/2009/12/14/the-m-dot-web/</link>
		<comments>http://www.skycorbett.com/2009/12/14/the-m-dot-web/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 09:28:05 +0000</pubDate>
		<dc:creator>Skyler</dc:creator>
				<category><![CDATA[graphic design]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[ars technica]]></category>
		<category><![CDATA[gizmodo]]></category>
		<category><![CDATA[mobile]]></category>
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		<guid isPermaLink="false">http://www.skycorbett.com/?p=204</guid>
		<description><![CDATA[I have been a fan of the tech website Ars Technica since 2000, and their website has always been the first thing I visited whenever I&#8217;ve played with a mobile phone. I remember reading articles on Ars in a text-only WAP browser on an old Sprint candy-bar phone back in 2001. Times have changed, and [...]]]></description>
			<content:encoded><![CDATA[<p>I have been a fan of the tech website Ars Technica since 2000, and their website has always been the first thing I visited whenever I&#8217;ve played with a mobile phone. I remember reading articles on Ars in a text-only <a href="http://en.wikipedia.org/wiki/Mobile_browser">WAP browser</a> on an old Sprint candy-bar phone back in 2001. Times have changed, and so has Ars Technica&#8217;s mobile site over the past year. Ars just released a new version of their mobile site that is more iPhone centric, includes advertising, and features a striking use of minimalist icons. Look at the difference between their first take in 2008 and the new flavor of the mobile Ars Technica frontpage.</p>
<p><strong>2008 &#8211; Headlines, Ars masthead, and no icons</strong></p>
<p><a href="http://www.skycorbett.com/wp-content/uploads/2009/12/Ars-Mobile-Home-No-Ledes.png"><img class="size-full wp-image-205 alignnone" title="Ars-Mobile-Home-No-Ledes" src="http://www.skycorbett.com/wp-content/uploads/2009/12/Ars-Mobile-Home-No-Ledes.png" alt="Ars-Mobile-Home-No-Ledes" width="320" height="480" /></a></p>
<p><strong>2009 &#8211; Headlines, Ars masthead, and new icons</strong></p>
<p><a href="http://www.skycorbett.com/wp-content/uploads/2009/12/ars_mobile.jpg"><img class="alignnone size-full wp-image-203" title="ars_mobile" src="http://www.skycorbett.com/wp-content/uploads/2009/12/ars_mobile.jpg" alt="ars_mobile" width="320" height="480" /></a></p>
<p>The difference between the two may seem minimal, but from the standpoint of usability and graphic design the gap is wide. Designing useful icons and positioning text for small, content-centric mobile devices is becoming essential in the web content industry. Other tech websites like <a title="Reddit Mobile" href="http://m.reddit.com/" target="_blank">Reddit</a> and <a href="http://m.gizmodo.com/" target="_blank">Gizmodo</a> both have custom mobile sites (click to see their mobile versions). There are even ad dollars to support these specialized websites with custom ads, Ars Technica has IBM as a mobile sponsor, and <a href="http://m.gizmodo.com/site?t=1B2M2Y8AsgTpgAmY7PhCfg&amp;sid=quattro" target="_blank">Quattro Wireless</a> is dedicated to providing Gizmodo mobile advertising.</p>
<p>As the use of smartphones with web capability increases, look out for a greater focus on mobile websites in the future.</p>
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